Changing The Dental Experience | Weisbard
Problem
After more than 40 years of serving patients in the Denver Tech Center, Weisbard Dental had built a strong reputation through exceptional patient care and referrals. However, the practice sought to increase visibility, highlight its unique patient-centered approach, elevate Dr. Lee Weisbard's professional profile, and reinforce its position as one of Colorado's leading cosmetic, restorative, and implant dentistry practices.
Solution
ShuBu Creative developed and executed a strategic public relations program focused on healthcare thought leadership, business recognition, community leadership, industry awards, and expert commentary.
We positioned Dr. Lee Weisbard as a trusted authority on oral health, cosmetic dentistry, patient care, and dental innovation while also highlighting her longstanding commitment to community service and business leadership. Through media outreach, executive profiles, award submissions, podcast and interview opportunities, and strategic storytelling, we created meaningful visibility for both the practice and its founder.
Impact
The campaign generated media placements across healthcare, business, lifestyle, and community media, including:
TIME Magazine
Fox31 Denver (KDVR)
ColoradoBiz
Authority Magazine / Medium
Denver Women Magazine
Neighbors of Greenwood Village
Intermountain Jewish News
Boulder Jewish News
The Denver Dispatch
Med Daily
Healthcare Industry and Dental Technology publications
Regional and national business media through syndicated press distribution
Additional outcomes included:
Recognition as a finalist for the ColoradoBiz Top Company Awards in the Healthcare category
National visibility for Dr. Weisbard's expertise in patient-centered dental care and emerging dental technologies
Recognition of Dr. Weisbard as a finalist for the eWomen Network International Awards
Increased awareness of Weisbard Dental's commitment to personalized, relationship-driven care
Elevated visibility for Dr. Weisbard's leadership within the Denver business community through her appointment as President of the Denver Jewish Chamber of Commerce
Reinforcement of Weisbard Dental's reputation as one of the Denver metro area's premier cosmetic, restorative, and implant dentistry practices serving patients for more than four decades
Visit Weisbard Dental’s News & Media Page to see the coverage and awards we’ve secured at https://www.weisbarddental.com/in-the-news/
