Growing Companies Through Brand Clarity
ShuBu Creative Group helps brands rediscover the heart of their business and get to the crux of why their products or services matter to their customers—which leads to reinvigorated customer growth & impact.
GAINING BRAND CLARITY TO 10X YOUR BUSINESS
Business owners and executives often find themselves "reading the label from inside the bottle." Those who live and breathe the company on a daily basis are so close to their own brand that it can be challenging to see it objectively. To truly understand a brand's essence, you have to look outside in – through the lens of our customers.
ShuBu leverages decades of marketing experience to help brands gain a crystalized perspective of who they are and what their unique value proposition is in the market. We call this gaining a solid brand foundation that evolves into a strong marketing plan.
A WORKSHOP BASED APPROACH TO CLARITY
Some external marketing agencies take weeks and months to interview customers, stakeholders, and senior leaders, which is necessary to develop a marketing strategy for a product or service.
At Shubu Creative Group, we streamline that process to an interactive workshop, including customer interviews, industry research, and AI integration which provide the building blocks to drive marketing efforts, stakeholder alignment, and growth outcomes.
Ready to unlock your brand’s full potential?
Book a call with ShuBu’s Founder and Chief Brand Strategist to learn more!
ShuBu Brand Workshops — What to Expect
Meant for: Non-profit Boards, C-Suite Executives, Owners, Teams and Leaders (up to 10 people).
What it is: Facilitated discussion that guides leaders through a process of brand-discovery—clearly defining and aligning on mission, vision, values, value proposition, target audiences, motivators, archetypes and how you show up in the world.
Length: The workshops are meant to be half-day sessions; we come to you or you can come to us to gain an ‘off-site’ atmosphere that gets participants out of their day-to-day. We also conduct customer interviews and competitive research before and after the workshop to accompany our insights.
Post-workshop deliverables: A comprehensive 2-Hour presentation, that includes a brand messaging and marketing recommendations deck to gain an increased foothold in the market through a clear message that resonates.
Estimated Investment Range:
Non-Profits: $5,000 or less
Corporate: $5,000 to $10,000
-
![Close-up portrait of a woman with dark hair smiling in front of a brick wall.]()
“I got to attend Becca’s Brand Clarity workshop and it was amazing!! I learned so much about what I need to do to build a brand for my business.”
Janene Laemmar I Registered Dietitian
-
![Portrait of a smiling man with a beard, wearing a black shirt, against a dark background.]()
“Great branding class! Highly recommend connecting and seeing if Becca can help your business.”
Ryan Longenecker I Owner of Collective Mind Technologies
-
![Headshot of a smiling woman with long, light brown hair, wearing a black blazer and red top, against a plain background.]()
“One of the most impressive and supportive people I know that does this work. By participating in this workshop, she has helped revolutionize the way I described my business.”
Lila Kimel I Licensed Clinical Psychologist
